ONX shows where pipeline is leaking, which deals are going cold, and what your team needs to do — before those deals are gone.
Analysed from your actual deal activity — not static CRM fields or assumptions
At risk
£240k
4 deals
Stalling
£118k
3 deals
Recoverable
~£84k
if actioned this week
Re-engage decision maker · Champion identified
£85,000
deal value
Send personalised follow-up · Buyer last viewed pricing
£62,000
deal value
Add case study · ICP match: strong
£93,000
deal value
Most teams identify their first recoverable deal in under 10 minutes.
Recovered £180k of stalled pipeline in 3 weeks. First deal actioned same day.
Series B SaaS — early access user
The hidden problem
It rarely shows up in the CRM. It shows up in missed targets.
This is where most revenue actually disappears.
They were engaged. Then nothing. No visibility into why — or when to re-engage.
You're chasing companies that will never convert. You don't know which ones until it's too late.
You think you have a contact. You don't have a buyer. There's no one pulling internally.
Reps wait 72h to act on a warm signal. By then, the buyer has moved on.
You see pipeline. You don't see who's following up, who's ignoring risk, who's letting deals go cold.
You find out deals died last week. ONX shows you they're dying — before they're gone.
If any of these look familiar — you're already losing deals. Most teams recognise 2–3.
One connected system
Not features. An operational layer that runs on top of your existing pipeline.
Stalled deals, weak ICP segments, reps going quiet on at-risk accounts — surfaced before they show in missed targets.
Know exactly which deals can still be saved — and the value of acting this week versus leaving it. Stop chasing sunk cost.
Recovery actions, rep accountability, and a weekly execution layer — the right person acts at the right time, every time.
Operational discipline
Top teams qualify harder, act faster, and recover earlier. ONX turns those behaviours into a repeatable system — not something that depends on individual reps.
Recovery rate
Teams using ONX recover ~40% of stalled pipeline
Without it, most recover 10–15%
The difference is not data. It's behaviour.
Rep response time
ONX teams act on warm signals within 24h
Most teams take 72h or more to respond
By 72h, most buyers have mentally moved on.
ICP qualification
Deals open only with 3+ confirmed champion signals
Most teams qualify on instinct, not evidence
Weak ICP qualification is the top cause of late-stage loss.
At-risk visibility
Problems surface while there's still time to act
Most teams see it after the deal is gone
The difference is not data. It's when you act.
Most revenue teams only see pipeline problems after they've happened. ONX shows them while there's still time to act.
The difference is not data. It's behaviour.
Most teams don't have a pipeline problem.
They have an execution problem.
Built for
CROs
Stop explaining lost deals. Start preventing them.
Revenue teams
Know which deals to act on — this week, not this quarter.
Founders
See exactly where GTM is leaking before the board meeting.
Sales leaders
Coach with data. Know who acts fast and who lets deals go cold.
This is for teams who
Not for
For teams rolling out ONX across multiple products or markets — or who want hands-on GTM advisory alongside the platform. Delivered by practitioners who have built and scaled sales organisations.
No migration. No credit card. Works with your existing pipeline. Value visible in the first session.
Start freeMost teams action their first recovery within 48h of unlocking
Every week without visibility, more deals go cold.